Dr. Rick C. Ernst
Coaching The Affluent To A Fulfilling Life
of Peace, Passion, Profits And Philanthropy.
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Luxury Products

3 Big Box Marketing Tips for Small Retailers
www.businessnewsdaily.com

"Turning large purchases into manageable monthly payments widens the audience of consumers that can afford a luxury product, all with little or no cost to the vendor." 2. Leverage monthly payments to drive upgrades. By offering monthly financing plans, …

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Luxury Watches on YouTube: How Brand Videos Influence Fan Videos
www.reelseo.com

YouTube is just kid's stuff, right? You're not going to find adult men on YouTube doing things like looking at luxury products there, surely? Well, think again. Men in their 30s and 40s are indeed on YouTube to watch certain videos. One of the things …

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When does rude service at luxury stores make consumers go back for more?
phys.org

For many people, the idea of purchasing a luxury product in a high-end boutique comes with the stigma of snobbery and rude salesclerks. But when they are rejected in real life, a new study in the Journal of Consumer Research reveals that a person's …

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As Michelle Wie rises, she may take the LPGA with her
www.golfchannel.com

“She has star quality and a real opportunity to connect with the millennials, to be very attractive to luxury products, and I can see her playing in the fashion and beauty world.” Wie already has endorsement deals with Nike, Kia, Omega, McDonald's …

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Merc woos first-time luxury buyers
www.business-standard.com

Incremental demand for the two luxury hatchbacks pushed Mercedes-Benz sales to 2,554 units in the January-March period, a growth of 27 per cent over the same period last year. Last calendar year, the company recorded 32 per cent growth in sales to …

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Born in the USA: Rochester luggage industry growing
www.democratandchronicle.com

While storage trunks can be had for as cheap as $50 at major discount retail chains, Rhino pricing for consumer products can range anywhere from about $160 to $180 for a standard footlocker to roughly $1,000 for a wardrobe trunk with built-in drawers …

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Luxury is so last year. Ultra-luxury is where it's at with Seabourn Odyssey's …
www.heraldsun.com.au

The bathrooms feature Molton Brown specialty spa products and upon arrival, guests are invited to select from a menu of luxurious bath sponges, as well as designer soaps by Hermes, L'Occitane, Baudelaire and Salvatore Ferragamo. The Spa at Seabourn …

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Trying to quack a foreign market? Make sure you know the culture and …
www.smartcompany.com.au

Imagine that you're about to launch a new line of high-end duck liver pate into the market in one of the Gulf States. You know that there is a market for luxury products and your distributor has assured you that the pate will sell well in the new market.

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The Finest Brands Brings Luxury Products to Integrators
www.dealerscope.com

The Finest Brands (TFB) this week announced its launch, with the goal of "offering new lines of business and a new approach to their customers." It allows integrators to sell high-tech produts form game rooms, home gyms, offices, outdoor kitchens and more.

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