After studying in Italy and graduating from Parsons with a BFA in Product Design, I moved into a full-time career in luxury products. Over the next ten years, I worked with leading interior design, architecture, and product-licensing firms, and …
I've spent years and hundreds of pounds being disappointed by beauty products that promised so much and failed to deliver. But along the way I discovered one true luxury staple that is worth the money, and that's Crème de la Mer Ultra Rich Cream (£105, …
Rejection by salespeople raised customers' opinions of the luxury labels, but not the mass-market brands. In addition, rejection boosted people's willingness to pay for the luxury products, but the effects were not the same for everyone. For example …
Chief Operating Officer Fields, set to become CEO tomorrow when Mulally retires, convinced his boss that Lincoln was worth saving, to give Ford buyers a luxury brand to move up to when they're ready to spend more, said the people, who asked not to be …
Therefore, also misinterpretations are widespread. One of the most common misinterpretations is putting commercial innovation to the corner of "fake innovation". In fact, some companies were suspected to just change a name and launch an old product as …
Even though it's not required by the factory, he says, the lounge and other red-carpet perks the suburban Philadelphia dealership offers its Genesis and Equus buyers are essential to winning over customers from established luxury brands such as Lexus …
Other pro-coup Thais fear shunning European products would be self-defeating at a time when the country is looking to revive its faltering economy and coax back tourists. Worse, many businesses who sell luxury EU marques and would be most badly hit by …
With the approval of Finance Act 2014, the Federal Board of Revenue (FBR) on Thursday issued the notification of imposing 5 per cent regulatory duty on 282 imported luxury goods including fruits, vegetables, cosmetics, electronics and other commodities.
Entrepreneurs dabbling in hemp cosmetics know well that savvy brand management, from product naming and packaging to marketing and Web presence, is their bread-and-butter. Consider this: In the women's cosmetic world, a business can take two …