Although the same general rules exist for sealing this level engagement, what also has to factored into this equation is which retail category the product is being targeted at, as mass and luxury consumers have a very different set of ideals. As …
The Chinese Luxury Consumer Survey this year of individuals with personal wealth of more than 10 million yuan, found that high-end baijiu brand Moutai had dropped out of the Top 10 preferred gift items by male millionaires. Silver Base Group, the …
“The first thing affluent consumers are doing is buying high-end luxury cars, like Bentleys and Rolls-Royces and now McLarens. Sign up for Luxury Daily! “The growth is good for manufacturers and that's why so many are building factories there.” Ms. Fix …
According to IBISWorld industry analyst Ryan Lin, “while much of the global retailing scene suffered from the global financial crisis, Australian luxury retailers were relatively insulated as growing wages and high sentiment fuelled the consumer …
Fashion consumers also equate exclusivity with luxury, and nothing is so desired as that which has sold out. The reception of Takashi Murakami's 2003 collection for Louis Vuitton — one of the house's most commercially successful special projects to …
People dress so casually now, often in T-shirts and jeans, that Zukin said it has become harder to find a special gift. Consumer electronics, meanwhile, have become both the toys and luxury goods of our time, Zukin said. Unlike apparel, consumer …
Many commentators heralded the recession as the end of consumers' love of luxury. However, while purchases are now much more considered, consumers are still more than happy to add to their wardrobes and make-up bags with luxury brands. We've all …
To differentiate its products and meet the expectations of its luxury customers, now has its own design studio and engineering team. "That platform wouldn't do it for us," said Lisa Drake, chief engineer of Lincoln vehicles. "We decided to deviate from …
That fancy-dancy Starbucks card promotion is taking some unexpected PR heat. Some consumers are crying foul after Gilt, the luxury retailer working with Starbucks on the promotion, accidentally posted — then quickly un-posted — the $450, ultra …