If you want to target Millennials, luxury consumers, women, and moms, think smartphone and tablet video. It's commonly assumed that luxury consumers can be found in great numbers watching tablet video, and they can. But luxury consumers can be found in …
… the services that they provide on the website. The used car inventory can be organized to show all of the used luxury cars that are priced lower than $15,000, allowing consumers who are concerned about price to find a vehicle that best suits their …
PARIS (Reuters) – Bottega Veneta, Kering's No.2 luxury brand in terms of sales, is slowing down the pace of shop openings to preserve exclusivity, and plans to focus on enlarging and improving the performance of its existing stores, its head said. The …
“One theme that resonated clearly at this year's SxSWi was that brands are being held responsible for how their actions impact consumers. Transparency and respecting privacy are no longer a luxury – they are a necessity. Consumers no longer accept big …
Harley is already the market leader in the 800 cc+ motorcycle market in India, with over 4,000 customers in the country. With the launch of the Street motorcycle, the company will look to grab a significant portion of the sub-800 cc motorcycle market …
… 11 entitled 'Marketing Luxury to Millennials'. Danziger said she would be sharing the most recent findings "about the millennial generation consumers on the road to affluence and where luxury in general, and gold jewelry in particular, fits into …
“Increasingly, spirits brands are starting to wake up to some of the more tactical investments they have to make to push consumers from brand properties toward destinations where they can purchase products. Sign up for Luxury Daily! “However, [digital …
Tesla “was among the top-selling luxury brands in [California] in 2013,” says Kelley Blue Book's Senior Insights Director Karl Brauer, “which means it's cutting across every luxury manufacturer out there.” Tesla owner Al Pace driving through Palo Alto …
Other luxury brands have effectively tied apps into bigger picture as well. Department store chain Neiman Marcus released an iOS mobile application that blends content and commerce to promote interaction with consumers on-the-go. In addition to …