"Consumer markets are sluggish everywhere and this is particularly noticeable in fast moving consumer goods categories where companies are currently struggling to find any growth. Consumers continue to be very cautious as they pay down debt and suffer …
The result of this extensive work is The Lincoln Way – an innovative new model for luxury automotive ownership designed to create lasting relationships through personally crafted experiences that make a connection with customers. Key elements of The …
Unity Marketing's new trend report about affluent's new values and attitudes toward luxury explains how to position your brand around customers' new expectations of luxury. Out goes the old status symbols and conspicuous consumption associated with the …
Luxury retail spending has also increased – it was up six per cent year-on-year in March compared to last year – with the average basket amount up nearly nine per cent to £121. The growth of bargain and luxury players has come at a the expense of …
Researcher Unity Marketing polled 1,335 affluent American consumers (in the top 20% of households by income) on their attitudes towards luxury and found that 57% looked to shop during sales while 52% regularly comparison shopped. "The old idea that 'if …
This has led several luxury brands to cater to these consumers by reducing the logo to guarantee silent luxe. Buyers of these products are able to recognize the bags by their designs, shapes and materials. Botteha Veneta products are well recognizable …
NEW YORK — The definition of luxury automotive brands, and the motivation of luxury-car shoppers, is changing from a look-at-me display of wealth to a self reward for achieving success. That was the conclusion of a panel of luxury-brand executives at …
Japanese consumers are keeping their wallets firmly closed after the first sales tax rise in 17 years, with luxury items and appliances suffering as one major department store reported a 25 per cent drop in sales. The precipitous plunge comes after …
With the ongoing economic slump, a growing number of consumers are searching for a bit of “small luxury,” like Kim. And items like hair dye, perfumes and beauty equipment have emerged as popular goods with low prices that can be highly satisfying at …