Dr. Rick C. Ernst
Coaching The Affluent To A Fulfilling Life
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Luxury Consumers

General Motors Company: Did You Notice Cadillac's Pricey Mistake?
www.fool.com

While the slow vehicle rollout may be slightly responsible for the sales dip, the weather can't possibly be blamed. It could if other luxury automakers experienced a dip in sales. But since they're not, it's obvious that consumers are making a …

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Why Luxury EV Sales Outpace the Overall Market
www.forbes.com

PEVs are doing well in the luxury market not only because the Tesla Model S is a great looking and performing vehicle, but also because its target audience is unfazed by its higher price tag. Whereas Chevrolet, Nissan, Ford, and others are asking …

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Snobby salespeople sell more luxury goods
www.marketplace.org

When Groucho Marx once said, "I don't want to belong to any club that will accept me as a member," he might've been talking about a recent study: “Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand …

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Bulgarian Consumer Protection Watchdog Head Faces Fraud Accusations
www.novinite.com

… the Chair of the watchdog, Veselin Zlatev. KZP member Alexander Maslarski claimed in an interview for the bTV TV channel that Zlatev had bought a luxury official car and had dropped a complaint against a major retail chain without consulting its …

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You Could Be Saving $8016 a Year – but You Probably Aren't
www.dailyfinance.com

"That savings opportunity gets spent on luxury items that [consumers see as] must-haves," Sante told DailyFinance. "What economists called 'must-haves' accounted for a little more than half of a middle class income back in the early '70s. Now, it's up …

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Consumer Reports Tester Calls Kia's New Luxury Car 'Disappointing'
www.businessinsider.com.au

KS>, has been asking U.S. consumers to “challenge the luxury you know” since its February Super Bowl ad featuring Laurence Fishburne who reprised his role in the futuristic “The Matrix” movie trilogy. “What we hope this will do is send a signal to …

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The Surprise Luxury Label
online.wsj.com

Older women are The Row's target consumers, an unusual choice for 20-something designers. The Row's customer, Ashley Olsen said, is "probably 40s, 50s, it really could be any age. She's—the women that I know are—sophisticated, very educated within …

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Michael Kors Named Luxury Brand With Most Promising Future Growth
www.fashiontimes.com

"After a few years of growth in the luxury sector driven by emerging markets, we are seeing growth again strong in the mature markets such as the U.S. and Europe," said Antoine de Riedmatten, the global industry leader of consumer business at Deloitte …

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How to avoid buying fake products online
www.marketwatch.com

Online retail giant Amazon (NASDAQ:AMZN) “comingles” products from third-party sellers, according to a report in The Wall Street Journal on Monday, which has resulted in some consumers receiving counterfeit goods even though they were bought from a …

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