The luxurious, intimate settings and relaxed atmosphere of these venues, combined with the champagne and artisan chocolates tasting, were designed to provide consumers with a stimulating, multi-sensory experience of the dE ROSAIRO brand that …
For an industry built on the promise of "personal style," the fashion trade had begun to look surprisingly homogeneous. A decade ago, consumers craved "It" bags, collected identical logos, and could read tell-tale stitching on designer denim like tea …
This is not a thinly veiled e-commerce play by Harry's to sell razors to tech savvy consumers. The two founders have raised $122 million and bought a German … The image says luxury, understated, and human. Everything from the company story to the …
A recent report from marketing consultant SweetBeam showed that guest spending in Dubai's luxury hotels are set to drop 15 per cent during Ramadan. Total revenue from overnight guests could also decline by as much as 35 per cent while spending by …
Bringing visual storytelling to new places, marketers in the second quarter aimed to engage with consumers while strengthening the allure of luxury brands. Here are the top 10 luxury brand videos of the first quarter of 2014, in alphabetical order …
In Singapore, classic luxury brands sit towards the middle and bottom of Campaign's Top Brands ranking, which definitely shows a changing luxury sentiment locally. Globally, younger luxury-buying consumers seek a more dynamic, progressive, experiential …
Apple needs to make a decision with respect to where it situates itself with consumers vis-a-vis forthcoming new products. Do you want to continue the trend of hawking your junk at Wal-Mart (WMT)? Or do you want to recapture the notion of exclusivity …
Since 2001, it has been managed and operated by Moet Hennessy Louis Vuitton (LVMH), the world's leading luxury goods company. De Beers entered China in 2011 and has six boutique stores in major cities. They are recognized by Chinese consumers for …
SAN FRANCISCO, June 30, 2014 /PRNewswire/ –The RealReal, the leader in authenticated luxury consignment, today announced the launch of RealBook, an app that allows consumers and consignors to calculate the resale value of their luxury goods in …