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Luxury Brands

Luxury Brands Navigate a Stagnant Market
www.nytimes.com

PARIS — Vincent Perriard is betting on innovation; Christophe Claret is shifting down-market; Sylvère Demonsais is gearing up production; and Pierre Jacques is gearing down. “Whatever works” could be this year's motto for Switzerland's independent …

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New luxury brand heads for the Broads
www.edp24.co.uk

The boats have a relatively low air draft making them suitable for the Broads as well as coastal cruising and it is hoped that keen pricing – £150,000 for the Elan 30 – will give the range added appeal compared to other luxury brands such as Fairline …

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Luxury brands 'must skew advertising younger and go mobile'
www.adnews.com.au

Luxury brands must realign and refocus their marketing efforts, “recalibrate” how they think about younger consumers and “wrap their brands in experience,” if they want to stick around. That's what Chris Sanderson, co-founder of London-based …

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Luxury brands accessorise their way to growth
gulfnews.com

Leather and accessories were the “resilient champions”, the report said. It also found that Italian luxury brands have gained the largest market share of luxury sales, moving from 21 per cent in 1995 to 24 per cent now, nearly equalling French brands …

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Quality first as brand names lose sparkle
www.thestandard.com.hk

"China's luxury goods market is developing tremendously, but gone are the times when the brand label alone determines a product's success," said Nora Neuwinger, a spokeswoman for consultant Simon-Kucher & Partners. The survey polled 200 buyers …

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Online agents cut luxury bills for Chinese buyers
www.ft.com

May Liu earns about $2,500 a month as an office worker in Hong Kong, but she spends about 10 to 15 times that on luxury goods, buying everything from Prada handbags to US cosmetic brand Fresh. While Ms Liu loves shopping, she buys mostly for others in …

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Your new watch: brand or quality?
www.theage.com.au

Nonetheless, the dominance of global brands in the luxury watch sector shows no sign of abating. This much can be gathered from the fact that many of the most successful manufacturers are eschewing traditional retail outlets in favour of setting up …

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Luxury brands get creative to keep buyers spending
www.straitstimes.com

Ital Auto (above), the official Singapore Ferrari importer, recently tied up with Savills for a joint test drive and luxury property showcase. Meanwhile, high-end crystal glass retailer Zwiesel Kristallglas worked with Gryphon tea to create an …

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As global luxury market slows, accessories lead the way
www.gmanetwork.com

It also found that Italian luxury brands have gained the largest market share of luxury sales, moving from 21 percent in 1995 to 24 percent now, nearly equalling French brands' share of 25 percent. 'Wardrobe as art exhibition' Jane Reeve, the new chief …

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