Dr. Rick C. Ernst
Coaching The Affluent To A Fulfilling Life
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Luxury Brands

Brands should become even more luxurious to achieve differentiation
www.ttgdigital.com

Cohen said he believes this will drive the move for brands to become even more exclusive, adding: “One of the things that is going to be a feature of the next couple of years is brands in that luxury space asking themselves as to whether they go up or …

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American Luxury Is Becoming Extinct
jalopnik.com

Fiat Chrysler declared on Tuesday that the Chrysler brand would no longer go after premium customers, leaving Alfa Romeo and Maserati to carry the load. On one hand, it's a smart business move for clear brand identity. On the other, it's the …

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Beckham, Prince George help sell luxury brands
www.nzherald.co.nz

'Britishness' and icons such as David Beckham and the Royal family help to sell UK luxury brands. Photo / NZPA, AFP. Cultural icons like David Beckham and the Royal family help the UK's luxury brands outperform its global rivals in emerging markets …

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David Beckham and Royal Family Boost Luxury Brands Abroad
www.freshbusinessthinking.com

The emerging nouveaux riches in China, India and other emerging economies are a huge market that luxury brands are targeting and preliminary research has found that Britain's cultural capital represents a number of unique qualities that is difficult …

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David Beckham and Royal Family help sell UK luxury brands abroad
www.menafn.com

May 07, 2014 (Menafn – M2 PRESSWIRE via COMTEX) –Cultural iconslike David Beckham and the Royal family help the UK's luxury brands outperform its global rivals in emerging markets new research has found. A survey of Chinese consumers in …

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Ultratravel CollectionL A new luxury travel joint venture
www.eturbonews.com

So this is a fantastic platform for us to showcase our growing collection of Alila Hotels, where we can all share and connect our discerning clientele with some of the world's most established luxury brands”. Ultratravel Collection is currently making …

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Just Released: "Luxury Goods in Thailand"
www.usprwire.com

[USPRwire, Tue May 06 2014] Thanks to an increase in income level and purchasing power amongst Thai consumers, they tended to pursue a high style of living. Their interest in the materialism trend gave a big support to luxury goods in many categories.

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Luxury brands reinvent the watch
business.blogs.cnn.com

Wristwatches have been around for centuries, but there's still room for fine tuning in a craft known for its attention to detail. Nina Dos Santos investigated the new technology on display at industry event Baselworld.

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BMW, Lexus Lead In Luxury Auto Consideration
www.mediapost.com

The firm says Mercedes-Benz, which has consistently ranked among the top three luxury car brands in overall brand health this year, hasn't gotten commensurate purchase consideration and is behind among all luxury brands. By contrast, Lexus started the …

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