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Luxury Brands

Luxury brands underinvest in Russia
www.warc.com

MOSCOW: Luxury brands have established a presence in Russia but are failing in their digital communications, frequently lacking a Russian-language website and a social media presence and with a mobile offer incompatible with local devices, new …

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After years of decline, Ford's Lincoln brand introducing dealers to new type …
www.thespec.com

Lincoln was one of the top-selling U.S. luxury brands for decades, but was neglected after 2000 as Ford bought other luxury brands such as Jaguar. Luxury buyers flocked to competitors such as Lexus and Mercedes-Benz, while Lincoln became a car for …

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Luxury Fashion Brands Gets Into Product Design
www.yankodesign.com

Versace, the brand with a penchant for flashy frocks, is now set on taking over the world of luxury transportation. The brand already has its own exclusive lines of sports cars, yachts, and private jets. A prototype for the Versace brand helicopter …

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Luxury Brands 'Handicapped' in Russia by Language Failure – Report
en.ria.ru

WASHINGTON, August 16 (RIA Novosti) – Failure by luxury brands to provide Russian language websites “significantly handicaps” online sales in Russia, one of the world's fastest growing luxury goods consumer markets, industry news website Luxury Daily …

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Luxury companies' new challenge: How to hook consumers who can afford …
economictimes.indiatimes.com

They spend an estimated $300 billion on luxury goods each year, and Wealth-X estimates as many as 95,000 UHNWIs will be created worldwide in the next 10 years. Experts say companies are losing out by not targeting them more effectively. But they're …

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New Report Available: Luxury Travel Goods in Thailand
www.sbwire.com

Boston, MA — (SBWIRE) — 08/16/2013 — Although luxury travel goods is fairly small in Thailand, the area recorded good current value growth of 6% in 2012. The purchase of luxury travel goods has been supported by strong and long established brands …

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Regaled By African Antiquity
www.thisdaylive.com

Luxury And Africa Finds A Common Ground At Regalo. It Retails Exquisite African Made Luxury Goods Of International Quality. Stocks The Best Eclectic Mix Of Exotic Pieces, Which Exude Tangible Quality Obvious To The Naked Eye, It Also Claims To Speak …

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Jumping The Queue: Social Recommendation Evolves In China
www.jingdaily.com

Social media has provided luxury brands in China with an easy and measurable way to create lines in front of their “digital storefront”: ramping up the number of fans of their Sina or Tencent Weibo accounts. But as companies cram terms like “fan base …

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Oprah Winfrey's 25K Handbag: How Luxury Got Super-Sized
www.marieclaire.co.uk

Luxury fashion. While the high street struggles along (even Swedish goliath H&M posted a decrease in sales for July) at the opposite end of the scale, luxury brands are courting their dream shoppers who, in fabulous buyer speak, have 'no price resistance'.

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