Dr. Rick C. Ernst
Coaching The Affluent To A Fulfilling Life
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Luxury Brands

Ford executive admits Lincoln is not yet a true luxury brand
www.inautonews.com

J Mays, Ford's design chief acknowledged the automaker's struggling Lincoln brand is “not true luxury,” and faces a tough road back to premium identity that will take years. The executive pointed out that Ford Motor Company has just set its focus on …

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China to Place Consumption Tax on More Luxury Goods
www.businessoffashion.com

BEIJING, China — China will widen the scope of its consumption tax to include more luxury goods, the official Xinhua News Agency reported, a sign that some high-end brands may become more expensive for purchasers on the mainland. The Asian nation is …

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Digital Luxe: Social Media Strategies for Luxury Brands
pursuitist.com

Christopher Parr of Pursuitist. Christopher Parr shares his social media marketing strategies for luxury brands Christopher Parr is an industry leader with over 15 years of experience in digital marketing. He is an award-winning luxury marketing …

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Lincoln brand
www.detroitnews.com

“It's definitely a wanna-be luxury brand,” said Michelle Krebs, senior analyst at automotive research firm Edmunds.com, who likened Lincoln to other struggling luxury brands such as Infiniti and Acura. “It's not there, though, by any stretch.” Jim Hall …

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Ford exec: Lincoln 'not true luxury' brand yet
www.detroitnews.com

Dearborn— A top Ford Motor Co. executive says the automaker's struggling Lincoln brand is “not true luxury,” and faces a tough road back that will take years. J Mays, Ford's design chief, said the company's focus on rebuilding Lincoln has only just …

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Luxury brands like Hermes, Gucci & others to take on faster growing fakes in India
economictimes.indiatimes.com

NEW DELHI: French luxury house Hermes and Indian leather goods retailer Da Milano are locked in a legal battle over the similarity of some of the latter's handbags to Hermes' Birkin range. Hermes has got an injunction order from the Delhi High Court to …

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Drivers Slightly Less Satisfied With Car Brands
www.foxbusiness.com

However, the survey didn't include Ford's Lincoln luxury brand, which led all brands last year with a score of 90, or Scion, a struggling entry-level brand from Japan's Toyota. Also missing from the report was California-based Tesla (TSLA), whose Model …

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Elegant Vienna undergoing luxury brands facelift
www.enca.com

Grand hotels like the famous Sacher, Bristol and Imperial dated back to the Austro-Hungarian empire and on the limited luxury shopping mile –the Kohlmarkt — internationally recognisable brand names jostled for space with local businesses. But walk …

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California Cruisin': Tesla Torches Other Luxury Brands
investorplace.com

Tesla (TSLA) is making waves again, now becoming the best-selling luxury brand in California over the last six months. USA Today reports that the company's electric car has outsold other luxury brands over the last six months including Porsche, Volvo, …

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